Digital Communication Officer (ICRC Brussels)

14 January 2022 Ref: Resident position based in Brussels

The International Committee of the Red Cross (ICRC) is an independent, neutral organization providing humanitarian protection and assistance for victims of armed conflict and other situations of violence. It acts in response to emergencies, works in protracted conflicts and other situations of violence and at the same time promotes respect for international humanitarian law (IHL) and its implementation in national law.

Brussels is home to the main institutions of the European Union (EU) – the Council of the EU, the European External Action Service (EEAS), the European Commission, the European Parliament – and to the headquarters of the North Atlantic Treaty Organization (NATO). We, as the ICRC delegation in Brussels, seek to make our mandate better known and to mobilize political, diplomatic and financial support for our activities. We also seek to ensure that relevant political and military decision-makers in Western Europe view the ICRC as the main reference point for neutral, impartial and independent humanitarian action, as well as for International Humanitarian Law (IHL).

Purpose of the post
Under the supervision of the Public affairs adviser in Brussels and in concertation with HQ in Geneva (CIM_CODE), the Digital Communication Officer (DCO) would lead on crafting and executing a digital influencing strategy, designing, producing and delivering compelling and engaging content and narratives that support humanitarian diplomacy with the EU, NATO and Belgium.
The DCO would identify social media trends and apply them appropriately in-house, creating and adapting best practice accordingly and would work with colleagues across the delegation, Humanitarian affairs colleagues, tapping into their expertise to help identify digital influencing opportunities and targets, and gather qualitative feedback to nourish impact monitoring and reporting.
The DCO would provide digital literacy guidance and support to delegation staff including social media tools, information landscape issues like Mis/disinformation (MDH) online communication including through the website page and the use of audiovisual support performance.

Main duties and responsibilities
• You will implement the delegation's diplomacy & influencing strategies on a digital level. This will include audience and influencer mapping for relevant priority themes and contexts, setting influencer outreach strategy.
• You will develop and nurture the existing community by always listening to what is being discussed by your target audiences and what are the main trending topic of interests.
• You will manage the delegation's Twitter account, creating and curating different types of content in line with the global social media strategy and the delegation's priorities.
• You will develop various digital projects for the delegation's website page and create best practices on how to engage with + deliver content to priority audiences such as: actors of influence in EU, NATO, Belgium and indirect influencers.
• You will train and coach delegation staff on digital supports and tools in order to enhance our capacity to deliver online training and presentation and organize online or hybrid events;
Desired profile and skills
• You have a university-degree level in communications, marketing, or journalism with a digital background and specialization (managing websites, social media platforms, video projects, etc.).
• You have at least 4+years of experience in social media and a track record of success building and nurturing engaged social communities for humanitarian causes.
• You have a good knowledge of the EU institutions and the ability to advocate the humanitarian stakes.
• You have proven experience in contributing to global social media strategies and delivering against set KPIs.
• You follow social media innovations and content trends.
• You have proven experience in quickly understanding the technical aspects of your activities and adopting the related tools (e.g. social media publishing platforms and analytic tools, etc).
• You have an analytical mindset and like to take decisions based on data.
• You are fluent in English and French. Knowledge of Dutch is an asset.


What we offer
• An inspiring opportunity to practice your profession in a multicultural environment at the oldest humanitarian organization in the world.
• A full-time open-ended contract under Belgian legislation
• Progressive professional development and stimulating benefits package
• A competitive salary according to ICRC Brussels salary scale and experience


How to apply
Ready to apply? Please send your CV and application letter before 07 February 2022 by email to: BRU_recruitment@icrc.org (subject of the email: NAME + Digital Communication Officer 2022)
Estimated start date: March 2022


Please note that only shortlisted candidates will be contacted for an online test and interviews.
Information about processing of your personal data is available on our website: https://www.icrc.org/en/document/information-notice-processing-personal-...


The ICRC values diversity and is committed to crafting an inclusive working environment. We encourage applications from all qualified candidates. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.