How do we raise vaccine acceptance in Israel’s Bedouin community?

We believe getting as many people vaccinated against COVID-19 as possible is key to ending the pandemic.

Together with our partners Magen David Adom (MDA), last week we launched a campaign to encourage more members of the Bedouin community in the south of Israel to take vaccines.

In a survey we recently conducted, around 60% of the Bedouin community said they had no interest in getting vaccinated. Israeli government data agrees with these findings: the proportion of vaccinated individuals in the Bedouin community is significantly lower than in other communities.

To encourage more acceptance of vaccines among Bedouin, we produced a video featuring respected figures in the community and MDA medics explaining why they took vaccines and how important they are for all of us. We’re promoting it on social media channels and trying to make sure it’s seen by as many members of the community as possible.