International Red Cross and Red Crescent Movement: Communication teams strengthen joint working in the Southern Cone countries
Buenos Aires (ICRC) – The regional delegation of the International Committee of the Red Cross (ICRC) organized a regional communication meeting in Buenos Aires, from 11 to 13 May, for the International Red Cross and Red Crescent Movement (Movement). During the three-day meeting, communication teams from the National Societies of Argentina, Brazil, Chile, Paraguay and Uruguay, together with the ICRC and the International Federation of Red Cross and Red Crescent Societies (IFRC), discussed how to position the Movement in the region and the challenge of communicating about humanitarian work, sharing their ideas and experience during the meeting.
The president of the Argentine Red Cross, Diego Tipping, stressed how important it is to share experience, particularly when communicating about humanitarian action in fragile contexts. "These are difficult times, marked by war and armed conflict, but Red Cross volunteers and staff are always there to provide support," said Tipping.
The ICRC's head of regional delegation, Alexandre Formisano, joined Tipping in the presentation about the meeting. He highlighted how globalization has meant that affected people are looking more closely at the work of the ICRC and the wider Movement.
Formisano also presented the ICRC's operational priorities for the region in the Humanitarian Report 2021.
The ICRC's communications coordinator, Sandra Lefcovich, continued in the same vein, emphasizing the importance of cooperation across the network of Movement teams:
The meeting was organized with the support of the Argentine Red Cross and included a visit on the final day to the National Society's headquarters so that participants could learn more about its work.
At the end of the event, all those who took part signed a letter of commitment with proposals and recommendations for future joint working based on the Movement's Fundamental Principles, as outlined below.
"We propose the following recommendations for future joint working and, as communicators, we commit to:
- Protect the image and reputation of the Movement in the region, highlighting that our work is underpinned by the seven Fundamental Principles, in order to raise awareness about the Movement's humanitarian work and priorities;
- Proactively take part in and promote the organization and coordination of communications activities among Movement components, using the network of regional communicators in order to increase and strengthen the sharing of information, knowledge and good practice;
- Scale up joint communications activities in order to strengthen the Movement's positioning, acceptance and access in the region;
- Promote communications as a core part of the decision-making process among all Movement components."